Inspired by her brother, Owen, creator of all the designs, materials and the master of sewing, Sylvia was faced with a difficult decision when tragically Owen died suddenly at age 41. The growing business had just begun to flourish. Sylvia was determined that all Owen’s hard work should not go to waste, and decided that she and some family members must take the business on. Named after Owen and his wife Joyce, all the products will continue to bear the original “Joen” trademark label.
At the time of Owen’s death, he lived and worked in Mozambique. Sylvia lives in Phalaborwa and had to start afresh, working with her son, Collins and another brother, Ozwald. Brought up in both Zimbabwe and Mozambique, they had all learned the art of batik and sewing from their industrious parents. It has been a hard act to follow, but determination and a desire to continue what her brother started, is proving successful, and the new ‘Joen’ business is also beginning to flourish.
Recycling anything to hand, (nothing that can play its part is wasted), typifies many products made in Africa – ‘Joen’ is no different - vibrant colours, unique designs. The broad variety of products ranging from batik wall hangings, or throws, bedding, handbags, iPhone, iPad and computer cases, wallets, down to the smallest item, a little coin purse, appeals to a very wide market.
When an item is purchased from ‘Joen’ we can guarantee it will be unique. No two products will ever be the same, everything is individually made from scratch. A sheet of batik takes a minimum of 4 days to produce – and that’s before sewing begins. From one sheet, handbags, iPad covers and many of the products are created.
We think that is pretty special.
We hope you will love whatever you buy, and that it brings many years of enjoyment. Thank you for your support.
Sylvia and her team.